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Heritage Bank warns ALP over 'people first' slogan
Wednesday, 25 May 2016 08:26:09
Bill Shorten at Queanbeyan Woolworths talking about the GST. (ABC News: Nicholas Haggarty)
The Queensland-based Heritage Bank has complained to the ALP about one of its election slogans.
Opposition Leader Bill Shorten and Labor have been using the phrase "putting people first" on the campaign trail, while the customer-owned bank's trademarked brand slogan is "people first".
A spokesman for Heritage Bank has told the ABC it has written to the ALP to point out the similarity between the two phrases and asked the party to be careful in how it is used.
Shadow Attorney-General Mark Dreyfus questioned why Heritage Bank could take issue.
"This is a very curious claim, which may have more to do with the LNP connections of a senior officer of the Heritage Bank," he said.
"I can't imagine many Australians would confuse the Heritage Bank with the Australian Labor Party."
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