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January 23, 2020

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Chinese prefer cell payment abroad

Chinese tourists traveling abroad are now using their mobile phones more often to make payments.

A white paper released by Nielsen and Alipay found that 3.4 out of every 10 transactions was done by through mobile payment in 2019, up from 3.2 in 2018.

As many as 92 percent of Chinese tourists traveling to Europe said they would be more inclined to pay with their mobile phones if local merchants supported Chinese mobile payment.

The report surveyed 4,837 Chinese travelers and 547 overseas merchants, and shows that overseas merchants are actively exploring digital operations via Chinese mobile payments to increase sales and customer traffic.

In the UK and France, the percentage of Chinese tourists who used mobile payments increased to 65 percent, with per capita mobile spending rising by about 10 percent.

Sixty-one percent of UK merchants have adopted Chinese payment solutions in 2019.

Some 78 percent of UK merchants surveyed said that they are likely to recommend Alipay to their industry peers in the future, especially to improve efficiency and turnover.

As many as 66 percent of local merchants hope to carry out more promotional and marketing activities by leveraging Chinese mobile payment platforms.

Travel destinations within a four-hour flight are still the most popular among Chinese tourists. Singapore, South Korea, Japan, Australia, France and Thailand are their top five destinations.

Mobile payment are used most often when consumers shop at duty-free stores, large discount retailers, and fashion and beauty stores.


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