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June 25, 2014

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Axing to curb illegal content spreading

THE State Administration of Press, Publication, Radio, Film and Television has ordered the removal of third-party streaming websites from Internet TV set-top boxes in Shanghai and Zhejiang Province as the regulator aims to prevent the spread of illegal content.

The administration earlier this month ordered the regulatory bureaus in Shanghai and Zhejiang to shut down the download links for third-party software on the BesTV set-top box and Wasu set-top box because they allowed “vulgar and pirated programs” to be viewed on TV sets, iFeng.com reported yesterday, citing sources familiar with the matter.

Wasu Media Holding, which operates Alibaba’s TV set-top box, yesterday said it’s working with government authorities to remove these third-party applications from its set-top box system.

Industry watchers suggest the move may signal tougher management over content to be viewed on TV sets in a bid to curb rampant pirated videos and programs.

“Internet TV set-top boxes won’t have a lot of attractive functions if users can’t install third-party applications, but there really isn’t an effective way to prevent users from linking videos or movies to their TV sets,” said Fu Liang, an independent telecommunication industry watcher.

The top regulator said in an earlier notice that set-top box operators can only work with content providers that have Internet TV licenses, and can’t offer Internet content to viewers, including those on video streaming sites.

Besides airing their own patented videos and movies, the operators have been covertly allowing third-party apps and video content.




 

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