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Coca-Cola buys out rival's bottlers
Source: Agencies |
September 29, 2010, Wednesday
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Print Edition
Print Edition
REGULATORS have approved Coca-Cola Co's US$3.4 billion buyout of the North American operations of its largest bottler on the condition that Coca-Cola restricts its access to confidential business information from rival Dr Pepper Snapple Group Inc.
The Federal Trade Commission said Monday that according to a settlement, Coca-Cola will set up a "firewall" so that its ownership of the bottler, Coca-Cola Enterprises, won't give it access to marketing information and plans for Dr Pepper Snapple, which had an existing deal with the bottler.
After the buyout, Coca-Cola will become Dr Pepper's largest distributor, with about 42 percent of its business. Shares of Coca-Cola rose 18 cents to US$58.80 in morning trading on Monday, while Dr Pepper Snapple fell 20 cents to US$34.75.
The Federal Trade Commission said Monday that according to a settlement, Coca-Cola will set up a "firewall" so that its ownership of the bottler, Coca-Cola Enterprises, won't give it access to marketing information and plans for Dr Pepper Snapple, which had an existing deal with the bottler.
After the buyout, Coca-Cola will become Dr Pepper's largest distributor, with about 42 percent of its business. Shares of Coca-Cola rose 18 cents to US$58.80 in morning trading on Monday, while Dr Pepper Snapple fell 20 cents to US$34.75.
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