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June 28, 2017

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DJI eyes agriculture industry

DJI plans to expand in the agriculture industry in China with a new partnership with Dow Agrosciences to improve training and logistics services in the industrial drone sector, the world’s biggest drone vendor said yesterday.

The use of drones for services such as crop dusting represents transformation in the traditional industry, said DJI and Dow Agrosciences, a subsidiary of Dow Chemical.

DJI, which has sold more than 6,000 crop duster drones nationwide, has explored markets in agriculture, security, mapping and electricity.

It aims to take 70 percent of the agriculture market, mirroring its share of the consumer drone market, said Charles Cao, marketing director of DJI’s agriculture business.

China has tightened regulations on consumer drones.



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