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December 4, 2009

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Rise seen in game revenue

CHINA'S online game industry's revenue is expected to rise above 70 billion yuan (US$10.2 billion) in three years, according to a report.

The revenue is set to hit 26 billion yuan this year, which represents a 43 percent jump from last year, Beijing-based Analysys International said in the report.

The total revenue of the industry is expected at 73.1 billion yuan in 2012, the report said.

Earlier this week, an official from the China Games Industry Association made a similar forecast. Secretary General Qian Haiguang said on Tuesday at an annual online game meeting that the industry will be worth 91 billion yuan in 2009, with total revenue of 25 billion yuan expected due to the huge potential in the world's largest Internet user market of 338 million by the end of June.

There are 750 online game companies in the country and the market value of the game industry is expected to be 71 billion yuan by the end of the year, the association said.

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