Standards for e-book readers being planned
By Zhu Shenshen |
May 11, 2010, Tuesday
|
Print Edition
Print Edition
CHINA will set up an entry threshold and impose standards to regulate the e-book reader market as well as protect authors' copyright, regulators disclosed at a forum yesterday.
Meanwhile, the China Written Works Copyright Society and Hanvon Technology, the biggest e-book vendor on the Chinese mainland, agreed to cooperate in digital publishing and copyright protection. They struck the agreement during the "Book, Newspaper, Magazine and Digital Publishing Summit" held in Beijing.
"It's (e-book) no doubt a booming industry but it still faces problems," said Zhang Yijun, a senior official at the General Administration of Press and Publication. "The regulation will help the industry to grow healthily."
In 2009, there were 700,000 e-book readers sold in China and sales are expected to grow fourfold to more than 3 million units to likely account for 30 percent of the global market, Zhang said.
GAPP will set up the entry threshold and it will, together with the copyright society and leading firms like Hanvon, formulate standards for the industry in areas of content, format, encryption, copyright and certification.
"It's key to protect the interests of the authors in the digital publishing industry," said Liu Yinjian, chairman of Shenzhen-listed Hanvon.
Some of the problems facing the industry include over-heated investment in e-book readers, the absence of an industry standard, copyright issues and lack of regulations on cyber bookstores, industry officials pointed out.
Under the pact with the copyright society Hanvon will distribute book content via a revenue-sharing model of 2-8 with publishers, which gives them and authors 80 percent of online book income - unlike the 3-7 model adopted by Apple (iPad) and Amazon (Kindle), analysts said.
Meanwhile, the China Written Works Copyright Society and Hanvon Technology, the biggest e-book vendor on the Chinese mainland, agreed to cooperate in digital publishing and copyright protection. They struck the agreement during the "Book, Newspaper, Magazine and Digital Publishing Summit" held in Beijing.
"It's (e-book) no doubt a booming industry but it still faces problems," said Zhang Yijun, a senior official at the General Administration of Press and Publication. "The regulation will help the industry to grow healthily."
In 2009, there were 700,000 e-book readers sold in China and sales are expected to grow fourfold to more than 3 million units to likely account for 30 percent of the global market, Zhang said.
GAPP will set up the entry threshold and it will, together with the copyright society and leading firms like Hanvon, formulate standards for the industry in areas of content, format, encryption, copyright and certification.
"It's key to protect the interests of the authors in the digital publishing industry," said Liu Yinjian, chairman of Shenzhen-listed Hanvon.
Some of the problems facing the industry include over-heated investment in e-book readers, the absence of an industry standard, copyright issues and lack of regulations on cyber bookstores, industry officials pointed out.
Under the pact with the copyright society Hanvon will distribute book content via a revenue-sharing model of 2-8 with publishers, which gives them and authors 80 percent of online book income - unlike the 3-7 model adopted by Apple (iPad) and Amazon (Kindle), analysts said.
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