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Tencent looks for partners on animation and comics

TENCENT’S Animation and Comics department under the Interactive Entertainment business group said it’s seeking collaboration with overseas and domestic partners to encourage and support domestic animation and comics content producers.

The company expects to leverage the large user base of its social networking services and comic readers within Tencent to diversify its offering of animation and comic works, for example, to transform some of the original comic content into animated films or mobile gaming. 

It will co-produce and distribute animation and comic works with Japanese book and video game publisher Shueisha Inc as well as CCTV’s animation department to enhance its influence.

Tencent owns 40 percent stake in Guangzhou Tianwen Kadokawa Animation and Comics Co through its venture capital arm, and has been seeking synergies between Tencent’s Animation and Comics department and the publisher’s offline businesses.

Tencent Pictures will select high quality intellectual property projects from original animation and comic works to adapt them into films, said Cheng Wu, vice president of Tencent and chief executive officer at Tencent Pictures.

It also hopes to provide better support for independent domestic animation and comics authors to enhance the overall production level of the industry.



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