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Nike expands
By Feng Jianmin |
August 4, 2011, Thursday
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Print Edition
Print Edition
NIKE is expanding its target consumers in smaller cities and the younger generation in China.
It expects to double its annual revenue in China from 2010 fiscal year's US$2.1 billion over the next five years, the firm said yesterday.
It will develop more products for kids and offer Chinese consumers in large, medium and small cities with diversified products and prices, the company said.
It expects to double its annual revenue in China from 2010 fiscal year's US$2.1 billion over the next five years, the firm said yesterday.
It will develop more products for kids and offer Chinese consumers in large, medium and small cities with diversified products and prices, the company said.
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