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July 17, 2009

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'Live in Shanghai' embarks on a lively new journey - More information, more convenience and more fun

SINCE its launch in 2006, "Live in Shanghai" ( has always been an important component of Shanghai Daily's Website.

From a simple site providing basic knowledge of life in the city to an ambitious effort incorporating venue listings, classifieds and user involvement through the Web 2.0 concept, Shanghai Daily's Web team has always been after the best way to provide readers with an ultimate guide of the city.

Now, after three years' experience with the site's evolution, the Web team is proud to announce that the latest edition of "Live in Shanghai" - totally redesigned and considerably expanded - has been launched.

The designers first gave the Website a fresh new look, simple but graphically appealing, an important way to dispel the dry and boring feeling of the previous edition's interface.

The core content of the Website, those "classics" that have served our readers since the first launch, are still available and now form the "City Guide" section.

The acclaimed features on Metro, taxi service and many other topics have been fully updated.

The Metro page offers one of the most complete and up-to-date Metro line maps in English. Plotted on the interactive map are not only the operational lines and all the stations in use, with information on train times and a meticulously prepared surrounding map for each station, but also those lines under construction or just planned.

The major expansion in this revamp is the addition of a "Columns" section.

A lot of useful articles covering dining, shopping, health, entertainment and travel regularly appear in Shanghai Daily's Features section. But since is fee-based, they become inaccessible by free users after a week and are thus "lost" in the massive news database.

The "Columns" section has been introduced to "rescue" these indispensable articles and make them available to all users. In the section, articles are grouped under several columns and are presented as closely to their layout on the printed newspaper as possible.

Of special interest is the "Block by Block" that introduces a street with surrounding attractions, shops, restaurants, and so on, each week.

The designers attach a formulated map to each street and incorporate all single streets in a bigger Flash map of a district, and then of the city - a complete activity guide for Shanghai is on its way.

The directory listings are now easier to browse and when you search for a particular venue, the accuracy of the results has been considerably improved.

Another addition is the embedded Google Map for each venue. Through the map, the exact position of a venue is now readily available and the map can be enlarged to explore surrounding areas.

The property ads in the classified section now provide more information, such as pricing and number of bedrooms and bathrooms, highlighted to facilitate comparison between different properties.

Last but not least, let's return to the home page, and see how the designers have managed to invigorate the facade of the Website. Apart from the latest issue of the "Block by Block" column and the namesake column of the site, which you are reading now, updates are applied to the home page where possible at all times, making it look fresh every day.

What's more important is the introduction of a "What's Up" panel that logs all additions or updates on the site. This shows the scale of user involvement and the efforts of editors.

Want to find out more new features? Go to and experience them now.


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