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Free pins to thwart online sale

DENMARK'S Odense Pavilion in the Urban Best Practices Area is issuing 10,000 pins as free gifts at a concert today to thwart people selling the pins for 600 yuan (US$88.5)each online.

Pavilion official Christina Dvinge said the pins are being given away to "devalue" them after they found some visitors had begun selling them online.

The pins are sold at such a high price because they used to be given out in limited numbers. Just 10,000 pins had been issued since the beginning of the fair, but that number will double today.

Dvinge said the pins will be issued to visitors randomly on a concert at the City Square in the UBPA Section from 10am to 11am. The concert features 25 young people from a music school in Odense.

The pin is based on a papercut designed by Hans Christian Andersen, a famous Danish author. The design, a smiling sun, is also a symbol that can be seen at the entrance of the pavilion.

Lise Andersen, another official at the pavilion, said: "The beautiful pin was designed to be given to only those who are interested in our pavilion and our city."

But many visitors had disappointed staff by only coming for the pins and to have their passports stamped, not bothering to tour the pavilion or learn anything about the city.

Staff had to encourage visitors to focus on touring instead of collecting souvenirs, only issuing pins when they gave answered questions about the exhibition.

Staff member Jacob Lauesen, told the Shanghai Evening Post, one girl wouldn't stop crying in front of him after he refused to issue a pin.

"Why didn't she spend the time touring the pavilion for the answer rather than in crying?" Lauesen said.


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