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September 25, 2011

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Apple fans flock to first HK store

APPLE Inc opened its long-awaited first store in Hong Kong yesterday, with thousands of fans of the computer and gadget maker pouring in on the first day.

Some Apple enthusiasts had camped out for nearly two days to be among the first to see the new store.

The store is located on two floors linked by a glass spiral staircase in International Financial Center Mall, in the central business district.

The Cupertino, California-based company's products are wildly popular in China. The Hong Kong store follows the opening of a third Shanghai store on Friday as the company boosts its presence in a key market. It also has two stores in Beijing.

"I've always wanted to participate in this kind of event, to enjoy the atmosphere. It's cool," said 17-year-old Liu Jia-rong, a high school student from Shenzhen, Guangdong Province, which is neighboring to Hong Kong. Liu said he had been waiting for the day that an Apple store would open near his home. He was one of the first to enter the store after joining the line at about 4pm on Friday.

Free T-shirts were given to the first 5,000 people in line.

Company executives said earlier that China was "very key" to Apple's record earnings and revenue in the quarter that ended in June.



 

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