BBC files suit against iYuba app
Print Edition
A Beijing district court said the British Broadcasting Company had filed a lawsuit against a Chinese firm for using its name to promote an English learning app.
The trademark infringement lawsuit, announced by a Haidian district court yesterday, accused iYuba, a Beijing-based language learning firm, of using BBC’s trademark and content on its app, website and social media without any authorization.
The BBC is seeking 500,000 yuan (US$78,950) in compensation and for the iYuba to cease infringing its trademark registered in China.
The BBC claimed it had sent letters to ask iYuba to remove its brand name from content and messages, and the Chinese firm has yet to respond.
The BBC has registered nearly 400 trademarks in China since the 1980s, the court notice said.
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