Diamonds on offer for Games record breakers
Source: Shanghai Daily |
August 12, 2010, Thursday
|
Print Edition
Print Edition
HONG Kong athletes will receive a diamond worth 100,000 yuan (US$14,770) if they break a world record at November's Asian Games in Guangzhou, capital of Guangdong Province.
Breaking an Asian record would earn them a diamond worth 50,000 yuan, the China News Service said yesterday.
The offer is being made in recognition of Hong Kong's promotion of the event.
At the last Asian Games in Doha four years ago, the only world marks set were in weightlifting and shooting, while a majority of continental records remained intact.
Organizers have raised more than 3 billion yuan in sponsorship for November's Asian Games, offsetting almost a third of core costs.
Fang Daer, director of marketing for the organizing committee, told reporters that, although dwarfed by the 20.5 billion yuan made by the marketing campaign for the 2008 Beijing Olympics, Guangzhou's revenue from its 46 corporate partners represented a healthy return.
The core costs of building and renovating sporting venues are just part of the huge investment in infrastructure in the city being undertaken ahead of the Games.
Local media is estimating the final bill could come to more than 30 billion yuan.
Fang would not comment on those estimates, the South China Morning Post reported, but said the benefits for the city would be long-lasting.
Breaking an Asian record would earn them a diamond worth 50,000 yuan, the China News Service said yesterday.
The offer is being made in recognition of Hong Kong's promotion of the event.
At the last Asian Games in Doha four years ago, the only world marks set were in weightlifting and shooting, while a majority of continental records remained intact.
Organizers have raised more than 3 billion yuan in sponsorship for November's Asian Games, offsetting almost a third of core costs.
Fang Daer, director of marketing for the organizing committee, told reporters that, although dwarfed by the 20.5 billion yuan made by the marketing campaign for the 2008 Beijing Olympics, Guangzhou's revenue from its 46 corporate partners represented a healthy return.
The core costs of building and renovating sporting venues are just part of the huge investment in infrastructure in the city being undertaken ahead of the Games.
Local media is estimating the final bill could come to more than 30 billion yuan.
Fang would not comment on those estimates, the South China Morning Post reported, but said the benefits for the city would be long-lasting.
- About Us
- |
- Terms of Use
- |
-
RSS - |
- Privacy Policy
- |
- Contact Us
- |
- Shanghai Call Center: 962288
- |
- Tip-off hotline: 52920043
- 沪ICP证：沪ICP备05050403号-1
- |
- 互联网新闻信息服务许可证：31120180004
- |
- 网络视听许可证：0909346
- |
- 广播电视节目制作许可证：沪字第354号
- |
- 增值电信业务经营许可证：沪B2-20120012
Copyright © 1999- Shanghai Daily. All rights reserved.Preferably viewed with Internet Explorer 8 or newer browsers.
