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August 24, 2010

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Group urges snuff-out to smoking on screen

AN anti-smoking group suggested that China's movie makers and actors butt out of the silver screen because they are luring young people into smoking.

The Chinese Association of Tobacco Control released statistics on cigarette images in 40 movies and 30 television series made in China in 2009.

"The Founding of a Republic," commemorating the People's Republic of China's 60th anniversary, had most smoking images. It showed the founding fathers of new China puffing their way through 11.8 percent of the movie.

A smash hit spy film, "The Message," had its actors smoke in 5 percent of the film.

Smoking is still prevalent in most movies and TV shows. In the released data, only nine of the 40 films and two of the 30 TV series were absolutely smoking-free, Beijing Times reported yesterday.

Beijing's disease control center said yesterday that 38 percent of 11,000 surveyed middle school students said they think actors who smoke in TV or films were mature and charming.

About 33 percent of them said they will try to smoke following the movies.

But many directors said banning smoking would be hard because smoking often serves the purpose of the story, the report said.




 

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