Revision to regulate e-commerce operators
Print Edition
THE top legislature adopted a revision to its law against unfair competition after a third reading on Saturday.
The law states that e-commerce operators should neither deceive nor mislead consumers by faking sales volume or user comments.
“Operators shall not fabricate transactions to help others in commercial promotions,” the revision says.
Yang Hongcan, an official with the State Administration for Industry and Commerce, said: “Adopted before the world’s biggest one-day online shopping festival which falls on November 11, the law will better regulate online shopping and maintain a fair market order.”
The revision redefines unfair competition as that which “violates this law, disturbs market order or infringes on the rights and interests of other operators or consumers during production and operations.”
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