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July 17, 2010

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Business Books TOP FIVE US (Jul 16, 2010)

1.FASCINATE

Does your brand compel attention? If not, use special triggers to make it captivating to the clients you want to catch.

Sally Hogshead | Copyright 2010 by Sally Hogshead Published by arrangement with HarperBusiness, an imprint of HarperCollins Publishers 2010 | 288 pg. | ISBN: 9780061714702


2.Socialnomics

Plugging in to major social networks can help your company tremendously. Read on to learn how and why.

Erik Qualman | John Wiley & Sons, Inc. 2009 | 288 pg. | ISBN: 9780470477236


3.The 2020 Workplace

What will 2020 bring to your workplace? Varied people, new tasks and a stronger sense of community, like it or not.

Jeanne C. Meister and Karie Willyerd | Copyright 2010 by Jeanne C. Meister and Karie Willyerd | 304 pg. | ISBN: 9780061763274


4.Total Engagement

How games affect business: To build leadership, teamwork, creativity, productivity and engagement, have some serious fun.

Byron Reeves and J. Leighton Read | Copyright 2009 Byron Reeves and J. Leighton Read | 288 pg. | ISBN: 9781422146576


5.Learning from Catastrophes

In this unpredictable world where natural -- and man-made -- disasters loom, risk management is a big deal.

Howard Kunreuther and Michael Useem | Wharton School Publishing 2009 | 352 pg. | ISBN: 9780137044856




 

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