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Business Books TOP FIVE US (Jul 24, 2009)

1.BUYOLOGY

Why do you buy what you buy? Chances are, not for the reasons you assume.

Martin Lindstrom | Copyright @ 2008 by Martin LindstromPublished by Broadway Business, an imprint of the Crown Publishing Group, a division of Random House, Inc. 2008 | 256 pg. | ISBN: 978-0385523882


2.Outliers

How do you get to Carnegie Hall? Practice, practice -- and be born in the right place and time.

Malcolm Gladwell | Allen Lane 2008 | 256 pg. | ISBN: 9781846141218


3.Talent Is Overrated

Talent still matters, but deliberate practice trumps it. Why focus and hard work matter more than innate ability.

Geoff Colvin | Nicholas Brealey Publishing 2008 | 224 pg. | ISBN: 9781857885194


4.Leadership in the Era of Economic Uncertainty

Ram Charan's newest management book offers savvy advice on leading your business through recession.

Ram Charan | McGraw-Hill Companies 2008 | 160 pg. | ISBN: 9780071626163


5.Digital Engagement

How do you market your goods online? Click here for a comprehensive discussion of Web marketing techniques.

Leland Harden and Bob Heyman | AMACOM, a division of American Management Association 2009 | 256 pg. | ISBN: 9780814410721




 

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