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Home » Sports » American Football
Cowboys top Forbes' list of NFL value rankings
Source: Agencies |
September 4, 2009, Friday
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Print Edition
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THE Dallas Cowboys are No. 1 in something even before the National Football League season begins: Total value.
The Cowboys are worth US$1.65 billion, the most of any United States-based sports team, according to Forbes magazine's annual rankings. Only Manchester United of the English Premier League is worth more worldwide, US$1.87 billion.
The Cowboys lead the rankings for the third straight year and are worth US$100 million more than the runner-up Washington Redskins.
The New England Patriots are third at US$1.361 billion, followed by the New York Giants at US$1.183 billion) and the New York Jets at US$1.170 billion. In all, 19 teams are worth at least US$1 billion, with the biggest gainer in Forbes' rankings the Patriots, San Diego Chargers, Buffalo Bills and Tampa Bay Buccaneers, each at 3 percent.
The NFL is the most popular US sports league with strong television ratings and annual league revenue topping US$7 billion. While TV ratings have slipped over the last decade, NFL games still boast the strongest ratings among sports leagues.
However, when the NFL recently extended its TV deals with CBS, Fox and NBC for an additional two years each through 2013, the fee increases were only about 2 percent, the smallest increase ever, Forbes said.
The league also faces a possible work stoppage after the 2010 season as analysts expect the owners, who complain about player salaries, to possibly lock the players out until a more favorable deal can be reached.
The Oakland Raiders had the least value, not even reaching half of Dallas' worth. The Raiders are worth US$797 million, down 7 percent from the previous year.
Eight teams saw their value decline in this year's rankings, and six had no change. Along with the Raiders, who had the biggest drop, Detroit, which comes off the second winless season in NFL history, fell 6 percent; Indianapolis went down 5 percent; Miami dropped 3 percent; Seattle and St Louis each fell 2 percent.
Washington has the most revenue, US$345 million, followed by New England at US$302 million. Detroit ranks last in the league in revenue with US$206 million.
The Cowboys are worth US$1.65 billion, the most of any United States-based sports team, according to Forbes magazine's annual rankings. Only Manchester United of the English Premier League is worth more worldwide, US$1.87 billion.
The Cowboys lead the rankings for the third straight year and are worth US$100 million more than the runner-up Washington Redskins.
The New England Patriots are third at US$1.361 billion, followed by the New York Giants at US$1.183 billion) and the New York Jets at US$1.170 billion. In all, 19 teams are worth at least US$1 billion, with the biggest gainer in Forbes' rankings the Patriots, San Diego Chargers, Buffalo Bills and Tampa Bay Buccaneers, each at 3 percent.
The NFL is the most popular US sports league with strong television ratings and annual league revenue topping US$7 billion. While TV ratings have slipped over the last decade, NFL games still boast the strongest ratings among sports leagues.
However, when the NFL recently extended its TV deals with CBS, Fox and NBC for an additional two years each through 2013, the fee increases were only about 2 percent, the smallest increase ever, Forbes said.
The league also faces a possible work stoppage after the 2010 season as analysts expect the owners, who complain about player salaries, to possibly lock the players out until a more favorable deal can be reached.
The Oakland Raiders had the least value, not even reaching half of Dallas' worth. The Raiders are worth US$797 million, down 7 percent from the previous year.
Eight teams saw their value decline in this year's rankings, and six had no change. Along with the Raiders, who had the biggest drop, Detroit, which comes off the second winless season in NFL history, fell 6 percent; Indianapolis went down 5 percent; Miami dropped 3 percent; Seattle and St Louis each fell 2 percent.
Washington has the most revenue, US$345 million, followed by New England at US$302 million. Detroit ranks last in the league in revenue with US$206 million.
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