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August 19, 2015

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Bubka, Coe in final push to win key post

Sergey Bubka and Sebastian Coe were pressing the flesh among IAAF Congress delegates yesterday in a final push for votes ahead of today鈥檚 election for the next president of the governing body of athletics.

The doping allegations that have rocked the sport in the run-up to the 15th world championships in Beijing could not fail to be a campaign issue as the two former Olympic champions go head-to-head to replace octogenarian Lamine Diack.

It is, however, by no means the only issue engaging the 214 national federations who will vote to decide which of the two track and field greats will lead the sport after 16 years under the guidance of the Senegalese.

Diack said on Monday that he was confident of the IAAF鈥檚 future under either of the 鈥渂ona fide sons of the sport鈥 after the 鈥渇oundation鈥 he had laid.

Both Bubka and Coe have plans to promote the sport better, generate more revenue from sponsorship, coordinate the top level of competition into a more immediately understandable and saleable product as well as to attract a younger audience.

Coe would certainly have been talking about his role in successfully delivering the London Olympics, while Bubka can point to his stewardship of the Ukrainian Olympic Committee to illustrate his credentials.


 

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