Beckham to take up China role next week
DAVID Beckham will begin his role as ambassador for the Chinese Super League next week, with domestic media saying yesterday he will visit three cities on a five-day trip.
Chinese football fans expressed excitement online at news that the 37-year-old will arrive in Beijing on March 20 to take up a role which officials hope will help repair the sport's battered image.
"Little Becks" will meet the media in Beijing on the first day of this visit, organizers confirmed yesterday.
Beckham will also visit Qingdao in Shandong Province and Wuhan in Hubei Province, the Oriental Sports Daily reported yesterday.
He will visit sports schools and youth projects during the visit, which is taking place when his current club Paris Saint-Germain is taking a break due to international fixtures.
Speculation also mounted in the Chinese media whether wife Victoria will join him for the latter part of the tour.
Many online comments about Beckham were from women, asking if they could accompany the midfielder on his tour.
Chinese soccer is keen to rebuild its image shattered by corruption involving players, referees and officials.
A three-year inquiry resulted last month in 33 people being banned for life and saw a number of clubs fined and docked points.
Chinese football fans expressed excitement online at news that the 37-year-old will arrive in Beijing on March 20 to take up a role which officials hope will help repair the sport's battered image.
"Little Becks" will meet the media in Beijing on the first day of this visit, organizers confirmed yesterday.
Beckham will also visit Qingdao in Shandong Province and Wuhan in Hubei Province, the Oriental Sports Daily reported yesterday.
He will visit sports schools and youth projects during the visit, which is taking place when his current club Paris Saint-Germain is taking a break due to international fixtures.
Speculation also mounted in the Chinese media whether wife Victoria will join him for the latter part of the tour.
Many online comments about Beckham were from women, asking if they could accompany the midfielder on his tour.
Chinese soccer is keen to rebuild its image shattered by corruption involving players, referees and officials.
A three-year inquiry resulted last month in 33 people being banned for life and saw a number of clubs fined and docked points.
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