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February 10, 2011

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Champion To Drop UNICEF Logo From Shirt Front

BARCELONA plans to drop the UNICEF logo from the front of its first-team shirts from July and replace it with the name of its new Qatari sponsor, a vice president of the La Liga club said on Tuesday.

The Spanish champion is one of the few clubs in world soccer not to have a corporate logo on its shirts, instead displaying the name of the United Nations Children's Fund, for which it pays the organization 1.5 million euros a year. However, last month it agreed a record five-year sponsorship deal with Qatar Sports Investment worth 30 million euros (US$41 million) a season and will have "Qatar Foundation" emblazoned on its shirt fronts from July 1.

 

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