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September 30, 2010

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Vuvuzelas Making A Comeback At Commonwealth Games

THE Commonwealth Games could end up sounding an awful lot like the football World Cup.

Vuvuzelas, the long plastic horns that created a constant din at this year's World Cup in South Africa, are on sale in New Delhi, and they have been selling steadily ahead of the October 3-14 games.

"There is a lot of demand for the vuvuzela. A lot of demand," said Suresh Kumar, the chairman of Premier Brands, the Indian company in charge of merchandising at the Commonwealth Games.

"We have sold more than 12,000 pieces."

About 50,000 vuvuzelas were imported from China for the event. There is no plan at this stage to bring in more, even though the plastic horns are the second-best selling product behind T-shirts, Kumar said.

Because of the sounds that emanated from the FIFA World Cup, several Premier League clubs and even Wimbledon banned fans from using vuvuzelas at their venues.

UEFA has also banned them from their European football competitions.



 

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