Glamor with fun the new Folli theme

By Zhang Yi | July 18, 2009, Saturday |

Print Edition

Folli Follie has recently relocated its China flagship store on Huaihai Road M. to a spacious, three-story new location on the same street in Shanghai. A media preview of its 2009 autumn/winter collection was held at the 400-square-meter venue on Wednesday.

Since it opened the first store on the Chinese mainland in 2002, the popular Greek jeweler has started nearly 70 stores.

Dimitrios Koutsolioutsos, president of Folli Follie SA, was in Shanghai to attend the event. He attributes the brand's quick success in China to its philosophy of "affordable, fashionable luxury."

Koutsolioutsos also plans to introduce Links of London, another popular mid-range jewelry brand he owns, to the Chinese mainland in October.

At the event, models presented Folli Follie's upcoming collection under the theme "All That Jazz."

Inspired by a 1920s and 1930s retro style, the collection of jewelry pieces, leather accessories and fashion timepieces was a blend of materials and colors as well as "old and new" styles, reflecting a lighthearted glamor.

Chunky flowers, lacy ruffles, luscious lips, saxophones and high heels have inspired Folli Follie designers to also create a variety of charm pendants, which are key pieces in the upcoming collection.

Folli Follie

Address: 534-536 Huaihai Rd M.

Style

About Us
|
Terms of Use
|
RSS
|
Privacy Policy
|
Contact Us
|
Shanghai Call Center: 962288
|
Tip-off hotline: 52920043

沪ICP证：沪ICP备05050403号-1
|
互联网新闻信息服务许可证：31120180004
|
网络视听许可证：0909346
|
广播电视节目制作许可证：沪字第354号
|
增值电信业务经营许可证：沪B2-20120012

Glamor with fun the new Folli theme

Email this to your friend