New Nook as tablets rethought
Print Edition
Barnes & Noble Inc is releasing a new Nook e-book reader for the holidays, while it evaluates the future of tablet computers. Nook tablets haven’t sold well amid intense competition with Apple’s iPad, Amazon’s Kindle Fire and others. Barnes & Noble had a slim 2 percent share of the worldwide tablet market in the fourth quarter of 2012, but fell off IDC’s top 5 list this year.
The company said it isn’t giving up on tablets, but it will focus on a new e-reader this year while continuing to sell last year’s tablet models. The move comes as research firm IDC says the market for dedicated electronic-book readers is declining. Barnes & Noble’s new e-reader, Nook GlowLight, is available starting Wednesday in the US for US$119, the same as the standard Kindle Paperwhite.
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