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June 25, 2010

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Academy awards could be advanced

OSCARS organizers are considering advancing the telecast for the world's top film honors in 2012, which could speed Hollywood's awards season and create challenges for other programs and film studios.

The Academy of Motion Picture Arts and Sciences said in a statement on Wednesday the group's governing board has begun contemplating a possible date earlier than the current one in February, but no decision has been made.

"There are a number of questions still to be answered and challenges to be addressed with regard to moving the show to an earlier date," it said. "This idea is simply under consideration and being explored as a possibility."

Typically in recent years, the Academy has held the Oscars on the final Sunday in February, although some years it has lapsed into March. The 2011 Oscars remain set for February 27.

The proposed change, which the board discussed this week, could have both a positive and negative impact on the film industry and the telecast, experts said.

The Academy Awards show is annually the second most-watched show on United States television and is seen by tens of millions around the world. This year, some 41.3 million US viewers tuned in to see if blockbuster "Avatar" would win a trove of honors, but Iraq war film "The Hurt Locker" grabbed best movie.

Advancing the Oscars would give the telecast an earlier chance to be the first major awards show with A-list stars parading up the red carpet and accepting trophies with heartfelt speeches.

But a change might throw Hollywood's award season into turmoil and could hurt the box office of some low-budget films, such as past Oscar winner "Slumdog Millionaire," that rely on acclaim to lure audiences into theaters.




 

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