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January 15, 2010

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Emperor of Dutch fashion dies at 78

EDGAR Vos, the designer known as "the emperor of Dutch fashion" who created clothing tailored for all figures and most budgets, has died. He was 78.

Vos died of a heart attack on Wednesday while on vacation in Florida, said Tom Smit, the managing director of his chain of boutiques.

Vos built a chain of 15 stores across the Netherlands, where he sold designer clothes cut to bring out the best from all figures. Smit said Vos made "fashionable but also wearable clothes. He made you happy wearing his clothing."

Vos once told Amsterdam newspaper Het Parool he had never been a radical designer.

"My designs have always been ladylike," he said. "I have never had an experimental period. Fashion is not a free art form - you always have to deal with two breasts and two buttocks."





 

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