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Facebook games drive employers crazy
Source: Agencies |
December 25, 2009, Friday
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Print Edition
FOR many employers, Facebook, MySpace and other social networking sites are already a scourge that cut into productivity. Now they have something else to worry about - the games hosted by these sites.
This new genre of social gaming is called "asynchronous" or "appointment" gaming and allows people to play with their friends without having to be online at the same time.
The low-intensity engagement has made games such as FarmVille, Cafe World, Restaurant City, Pet Society, and Happy Aquarium popular among employees during office hours.
According to a recent survey conducted by the Associated Chambers of Commerce and Industry of India, about 12.5 percent of productivity in the corporate sector is misappropriated each day by social networking sites.
"What we are seeing is that more and more people and organizations are recognizing the productivity lost so probably more chief information officers are blocking Facebook applications," Rebecca Wettemann of Nucleus Research said.
Boston-based Nucleus Research said nearly half of office employees in the United States access social networking sites at work, which leads to an average loss of 1.5 percent of total office productivity.
While companies try to curb access to social networking sites, not everyone sees the games as harmful.
"Playing these games is like a break, without actually taking a physical break. It changes the mindset and when the person comes back to their original work, it might actually improve their concentration and productivity," said psychiatrist Santosh Chaturvedi of the National Institute of Mental Health and Neuro Sciences in Bangalore.
This new genre of social gaming is called "asynchronous" or "appointment" gaming and allows people to play with their friends without having to be online at the same time.
The low-intensity engagement has made games such as FarmVille, Cafe World, Restaurant City, Pet Society, and Happy Aquarium popular among employees during office hours.
According to a recent survey conducted by the Associated Chambers of Commerce and Industry of India, about 12.5 percent of productivity in the corporate sector is misappropriated each day by social networking sites.
"What we are seeing is that more and more people and organizations are recognizing the productivity lost so probably more chief information officers are blocking Facebook applications," Rebecca Wettemann of Nucleus Research said.
Boston-based Nucleus Research said nearly half of office employees in the United States access social networking sites at work, which leads to an average loss of 1.5 percent of total office productivity.
While companies try to curb access to social networking sites, not everyone sees the games as harmful.
"Playing these games is like a break, without actually taking a physical break. It changes the mindset and when the person comes back to their original work, it might actually improve their concentration and productivity," said psychiatrist Santosh Chaturvedi of the National Institute of Mental Health and Neuro Sciences in Bangalore.
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