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June 29, 2011

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Indian women world's most stressed

WOMEN around the world feel stressed and pressed for time, but women in emerging markets are more stressed than their sisters in developed nations - and Indian women say they are the most stressed of all, according to a survey published yesterday.

But while women in emerging markets may be under more pressure, they are also far more hopeful, with most seeing more financial stability and better chances for education for their daughters, according to the survey of 21 developed and emerging nations by global information and analytics firm Nielsen.

An overwhelming 87 percent of Indian women said they felt stressed most of the time, and 82 percent had no time to relax.

Despite being stressed, Indian women were also the most likely to spend any extra cash they have on themselves over the next five years.

Nearly all or 96 percent of respondents anticipated buying clothes, while 77 percent said they would splash out on health and beauty products and 44 percent on home electronics.

"Women across the globe are achieving higher levels of education, joining the workforce in greater numbers and contributing more to the household income," said Susan Whiting, vice chair at Nielsen.

"Women tell Nielsen they feel empowered to reach their goals and get what they want, but at the same time, this level of empowerment results in added stress."

Mexican women came in second in terms of stress and lack of time, with 74 percent, followed by Russia with 69 percent, which the survey blamed partly on the intense pace of social change, with what took half a century to evolve in developed countries compressed into five for their emerging cousins.

The highest stress levels in developed countries were Spain with 66 percent and France with 65 percent. Some 53 percent of US women said they were stressed.

Women in general felt they had more opportunities than their mothers no matter where they were living. But women in emerging markets believed their daughters will have more chances than they did, while those in developed nations said their girls will have the similar opportunities.

In emerging markets, 80 percent of women surveyed believed their daughters will have greater financial stability and 83 percent believed they will have more educational opportunities.

Only 40 percent of women in developed nations saw their daughters having more financial stability, and only 54 percent forecast more educational chances.





 

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