Kids鈥 show lifts the lid on periods with song
Print Edition
After its kids鈥 video featuring animated dancing genitals went viral earlier this year, a Swedish children鈥檚 show is now launching a video of singing tampons to teach youngsters about menstruation.
鈥淭he Period Song鈥 will air tomorrow on the Barnkanalen children鈥檚 channel of public service Swedish Television (SVT), in a bid to destigmatize the subject and explain menstruation to children, SVT said.
One of the channel鈥檚 young hosts, Alex Hermansson, sings with teenagers and pulls on the tampons鈥 strings to make them dance like marionettes before submerging them in a glass of red-colored water.
The first verse goes: 鈥淚t鈥檚 a thing that happens to girls sometimes/ They don鈥檛 want to talk about it/ Maybe they鈥檙e a bit ashamed/ They don鈥檛 want us to know anything at all/ But we know, that it, it鈥檚 something totally normal/ We just need to be a little extra nice to them/ Show a little patience/ It鈥檚 just a little blood.鈥
鈥淧eriod, period, hip hip hooray for period!/ The body鈥檚 working as it should/ And that is really, really good 鈥 hooray!鈥 it continues, as red drops splatter on the screen and are painted in the background.
A clip produced and aired by SVT in January featured animated male and female genitals, called 鈥淪noppen och Snippan鈥 in Swedish and translated into English as 鈥淲illie and Twinkle鈥.
It has been viewed on YouTube more than 6.4 million times.
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