Home
Business
Metro
Nation
World
Sports
Feature
Opinion
View more »Opinion Columns
Wan LixinOpinion deputy editor of Shanghai Daily
Living in the iron grip of our mobile devices
China-Africa ties example of mutual respect
Sunday
- Subscribe
Related News
Newspaper execs meet to discuss Internet options
Source: Agencies |
May 29, 2009, Friday
|
Online Edition
Online Edition
ABOUT two dozen newspaper industry executives huddled yesterday to explore how they might be able to boost profits from their online operations as revenue from their print editions collapses.
The meeting at a Chicago hotel is the latest indication that many newspapers intend to become more aggressive about protecting their Internet content and, in some cases, charging Web surfers to read the material.
By changing the way they do business online, newspaper publishers are hoping they can stop the financial hemorrhaging that already has resulted in massive layoffs, huge losses and at least seven filings for bankruptcy protection since December.
Thursday's meeting was called "Models to Lawfully Monetize Content," according to an agenda obtained by The Associated Press. James Warren, a former managing editor for the Chicago Tribune, reported about the meeting earlier on The Atlantic's Web site.
The meeting was held "to discuss how best to support and preserve the traditions of newsgathering that will serve the American public," according to the Newspaper Association of America, the trade group that organized the gathering. An antitrust lawyer attended the meeting to caution the participants about laws prohibiting collusion or other anticompetitive measures.
The session included presentations by Attributor Inc., a Silicon Valley company that specializes in identifying online copyright violations, and Journalism Online, a startup that hopes to collect Internet fees on behalf of participating newspapers.
Other topics included a possible industrywide solution to classified advertising.
Newspapers' print editions have been particularly hard hit by the loss of $7 billion, or 40 percent, of their annual classified advertising revenue since 2006, with most of it shifting to free or less expensive options on the Internet.
Overall, the US newspaper industry's annual sales from print advertising have plunged by nearly US$12 billion, or 25 percent, since 2006. Annual revenue from ads on newspaper Web sites has climbed US$445 million in that time - not nearly enough to make up for the losses on the print side.
Executives from most of the major US newspaper publishers attended yesterday's meeting, according to the Newspaper Association of America. Tom Curley, chief executive of The Associated Press, also was on hand. The AP is a news cooperative owned by newspapers.
The meeting at a Chicago hotel is the latest indication that many newspapers intend to become more aggressive about protecting their Internet content and, in some cases, charging Web surfers to read the material.
By changing the way they do business online, newspaper publishers are hoping they can stop the financial hemorrhaging that already has resulted in massive layoffs, huge losses and at least seven filings for bankruptcy protection since December.
Thursday's meeting was called "Models to Lawfully Monetize Content," according to an agenda obtained by The Associated Press. James Warren, a former managing editor for the Chicago Tribune, reported about the meeting earlier on The Atlantic's Web site.
The meeting was held "to discuss how best to support and preserve the traditions of newsgathering that will serve the American public," according to the Newspaper Association of America, the trade group that organized the gathering. An antitrust lawyer attended the meeting to caution the participants about laws prohibiting collusion or other anticompetitive measures.
The session included presentations by Attributor Inc., a Silicon Valley company that specializes in identifying online copyright violations, and Journalism Online, a startup that hopes to collect Internet fees on behalf of participating newspapers.
Other topics included a possible industrywide solution to classified advertising.
Newspapers' print editions have been particularly hard hit by the loss of $7 billion, or 40 percent, of their annual classified advertising revenue since 2006, with most of it shifting to free or less expensive options on the Internet.
Overall, the US newspaper industry's annual sales from print advertising have plunged by nearly US$12 billion, or 25 percent, since 2006. Annual revenue from ads on newspaper Web sites has climbed US$445 million in that time - not nearly enough to make up for the losses on the print side.
Executives from most of the major US newspaper publishers attended yesterday's meeting, according to the Newspaper Association of America. Tom Curley, chief executive of The Associated Press, also was on hand. The AP is a news cooperative owned by newspapers.
- About Us
- |
- Terms of Use
- |
-
RSS - |
- Privacy Policy
- |
- Contact Us
- |
- Shanghai Call Center: 962288
- |
- Tip-off hotline: 52920043
- 沪ICP证：沪ICP备05050403
- |
- 网络视听许可证：0909346
- |
- 广播电视节目制作许可证：沪字第354号
- |
- 增值电信业务经营许可证：沪B2-20120012
Copyright © 1999- Shanghai Daily. All rights reserved.Preferably viewed with Internet Explorer 8 or newer browsers.
