Playboy club in London
Source: Agencies |
June 5, 2011, Sunday
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Print Edition
Print Edition
HUGH Hefner was opening a new Playboy club in London's swanky Mayfair district yesterday after an absence of 30 years, and the imminent return of the "bunny girls" has some feminist groups and commentators hopping mad.
The 85-year-old was in London to launch the new venue, where life membership costs 15,000 pounds (US$25,000). He expects a mixed welcome at the plush new club at its official launch, with up to 200 feminist protesters promising to make their objections felt under the banner "Eff Off Hefner!"
Inside, young women dressed in the famous Playboy rabbit ears, and skimpy corsets will offer him and his guests champagne and deal cards at the gambling tables that will be the key economic ingredient to the venture.
For Hefner, flanked by his 25-year-old fiancee Crystal Harris during an interview, the opening will be a nostalgic return to the 60s and 70s when the hugely successful London club bankrolled much of his magazine empire.
"The club I think that most of us remember, certainly on an international level, with the greatest fondness, the most iconic of the clubs, was London," he said.
The London Playboy club closed in 1981 after its gaming licence was revoked. Hefner re-launched the concept in Las Vegas in 2006, although he said he did not expect to return to the days when Playboy had 30 clubs in the United States alone.
The 85-year-old was in London to launch the new venue, where life membership costs 15,000 pounds (US$25,000). He expects a mixed welcome at the plush new club at its official launch, with up to 200 feminist protesters promising to make their objections felt under the banner "Eff Off Hefner!"
Inside, young women dressed in the famous Playboy rabbit ears, and skimpy corsets will offer him and his guests champagne and deal cards at the gambling tables that will be the key economic ingredient to the venture.
For Hefner, flanked by his 25-year-old fiancee Crystal Harris during an interview, the opening will be a nostalgic return to the 60s and 70s when the hugely successful London club bankrolled much of his magazine empire.
"The club I think that most of us remember, certainly on an international level, with the greatest fondness, the most iconic of the clubs, was London," he said.
The London Playboy club closed in 1981 after its gaming licence was revoked. Hefner re-launched the concept in Las Vegas in 2006, although he said he did not expect to return to the days when Playboy had 30 clubs in the United States alone.
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