Study: Container color affects taste
Source: AFP |
January 4, 2013, Friday
|
Print Edition
Print Edition
EUROPEAN scientists say they have found further evidence that how you serve food and drink matters hugely in the perception of taste.
Researchers at the Polytechnic University of Valencia and the University of Oxford recruited 57 volunteers and asked them to taste hot chocolate served in plastic cups with four different colors - white, cream, red and orange with white on the inside.
The chocolate was the same in all the samples, but the volunteers found the flavor was better when the drink was served in the orange or cream-colored cups.
"The color of the container where food and drink are served can enhance some attributes like taste and aroma," said Betina Piqueras-Fiszman of the Polytechnic University of Valencia.
The findings could be beneficial to chefs and food manufacturers, Piqueras-Fiszman added.
Previous research has found yellow containers boost the perception lemon flavors in soft drinks.
Researchers at the Polytechnic University of Valencia and the University of Oxford recruited 57 volunteers and asked them to taste hot chocolate served in plastic cups with four different colors - white, cream, red and orange with white on the inside.
The chocolate was the same in all the samples, but the volunteers found the flavor was better when the drink was served in the orange or cream-colored cups.
"The color of the container where food and drink are served can enhance some attributes like taste and aroma," said Betina Piqueras-Fiszman of the Polytechnic University of Valencia.
The findings could be beneficial to chefs and food manufacturers, Piqueras-Fiszman added.
Previous research has found yellow containers boost the perception lemon flavors in soft drinks.
- About Us
- |
- Terms of Use
- |
-
RSS - |
- Privacy Policy
- |
- Contact Us
- |
- Shanghai Call Center: 962288
- |
- Tip-off hotline: 52920043
- 沪ICP证：沪ICP备05050403号-1
- |
- 互联网新闻信息服务许可证：31120180004
- |
- 网络视听许可证：0909346
- |
- 广播电视节目制作许可证：沪字第354号
- |
- 增值电信业务经营许可证：沪B2-20120012
Copyright © 1999- Shanghai Daily. All rights reserved.Preferably viewed with Internet Explorer 8 or newer browsers.
