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When it pours, your stay is free at Malay resort
Source: Agencies |
November 18, 2009, Wednesday
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Print Edition
Print Edition
A LUXURY Malaysian beach resort has come up with a novel way for guests to actually look forward to a downpour on their holiday: a free night if the rainfall exceeds 3 centimeters.
The Tanjong Jara resort, owned by the YTL Hotels group, is located on Malaysia's east coast and its "Everybody Loves Rain" promotion comes during the area's main rainy season, which starts in November and ends in February.
Monthly rainfall for Terengganu state where the resort is located was in excess of 8cm in December 2008, according to Malaysia's Meteorology Department.
"Our package proves that every cloud has a silver lining," said Sarah Cairns, executive vice president of marketing for YTL. "The chances of rain are very high this time of year. So are your chances of a free night."
To qualify, guests must book an all-inclusive, 3 day/2 night package starting at 710 Singapore dollars (US$513) per person.
Rainfall is measured from 7am to 7pm by the hotel's own rain water gauge.
The Meteorological Department currently has a heavy rain warning for Terengganu and warns of flooding and high waves in the state.
The promotion, valid from December 1 to February 28, is part of YTL's efforts to raise its profile.
The group plans hotels in St Tropez, Borneo, Japan and Los Angeles.
The Tanjong Jara resort, owned by the YTL Hotels group, is located on Malaysia's east coast and its "Everybody Loves Rain" promotion comes during the area's main rainy season, which starts in November and ends in February.
Monthly rainfall for Terengganu state where the resort is located was in excess of 8cm in December 2008, according to Malaysia's Meteorology Department.
"Our package proves that every cloud has a silver lining," said Sarah Cairns, executive vice president of marketing for YTL. "The chances of rain are very high this time of year. So are your chances of a free night."
To qualify, guests must book an all-inclusive, 3 day/2 night package starting at 710 Singapore dollars (US$513) per person.
Rainfall is measured from 7am to 7pm by the hotel's own rain water gauge.
The Meteorological Department currently has a heavy rain warning for Terengganu and warns of flooding and high waves in the state.
The promotion, valid from December 1 to February 28, is part of YTL's efforts to raise its profile.
The group plans hotels in St Tropez, Borneo, Japan and Los Angeles.
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