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March 15, 2011

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iPhone app for tricky situations

NEED to know how to fend off a mountain lion or weave a French braid? A new iPhone app has the answers.

The "Show Me Now" app provides guides on how to cope with situations ranging from fighting a gorilla and uncorking a champagne bottle with a saber to escaping from a car submerged underwater.

It is based on the website www.showmenow.com and two "Show Me How" books. Originally published in 2008, the book has sold over a million copies and has been translated into 30 languages.

"It's a strange mixture of practical information and practically useless -information, which is more there for the sake of curiosity," said Roger Shaw, publisher at Weldon Owen.

"We have everything from life-saving emergency information to face-saving style information, from practical everyday tasks to widely amusing exotic ones."

Shaw said the application was designed to appeal to an audience that expects to get much of their information visually.

"For young people, it gives them a little irreverent insight into an adult world. It's like a cheat sheet for grown-up things," he explained.



 

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