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China Eastern Airlines signs promotion agreement with Disney
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SHANGHAI-based China Eastern Airlines today signed an agreement with Disney Destinations to help promote Disney theme parks around the world, especially the Shanghai Disney Resort now under construction.
The memorandum of understanding includes brand promotions, product marketing and promotion of Disney resorts in the United States, France, Hong Kong and Shanghai.
The airline also will offer upgraded and tailored services to visitors of the Disney resorts.
The carrier also has launched a Disney section on its website where passengers can check information about Disney resorts around the world.
Passengers also will be able to book flight tickets and other services for visiting the Disney resorts, said Huang Yongliang, deputy director with the airline.
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