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March 8, 2014

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Disney ties with SMG for movies

US-BASED Walt Disney Studios has signed a multi-year partnership agreement with Shanghai Media Group Pictures to produce Disney movies with China elements.

Under the deal, Walt Disney’s team of action, adventure, and fantasy writers will cooperate with their Chinese counterparts and filmmakers to make movies blending hallmark Disney features with Chinese culture, Walt Disney said in a statement yesterday.

“For over 90 years, Disney has built a rich legacy of entertaining families with high-quality storytelling and compelling characters,” said Alan Bergman, president of Walt Disney Studios. “Disney’s collaboration with SMG adds an exciting chapter of new stories for the next generation of global Disney fans.”

Su Xiao, CEO of SMG Pictures, said the company’s strength in media coverage and understanding of China market will enhance Disney’s storytelling.




 

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