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July 27, 2018

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Ford posts poor China earnings

Ford Motor Company has vowed to 鈥渢ake urgent action to address under-performance鈥 in the Chinese market as the US auto maker reported a sharp decline in overall profits in the second quarter.

Net income was US$1.1 billion, US$900 million less than the same period earlier, according to its latest earnings report released on Wednesday.

Fire at one of Ford鈥檚 supply plants in the US and under-performance in China were believed to be two main factors which led to the almost 50 percent decrease in profits.

Ford said that in the Asia-Pacific region, it is now focused on China and taking urgent action to address under-performance.

鈥淭his includes improving cost competitiveness with aggressive fitness actions and localizing more products in China, as well as recruiting more local talent to key management positions,鈥 said the auto maker.


 

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