VW chief dies in crash
The general manager of Shanghai Volkswagen was one of four people who died in a car accident on Saturday in northwest China's Gansu Province, the company said yesterday.
It confirmed the deaths of General Manager Liu Jian and three other employees in Jiuquan City where the car manufacturer was running a promotional campaign for dealers.
Shanghai Volkswagen said it had set up an emergency panel to cooperate with the local authority to investigate the accident.
It refused to disclose the make or model of the car involved or if Liu was driving.
The company's operation and service to customers would not be affected by the tragedy, it said.
Liu's car collided with a truck and caught fire, according to a Beijing-based newspaper citing someone said to be taking part in the promotional campaign. The accident happened 2 kilometers from a toll station near Guazhou City.
Liu, 46, joined Shanghai Volkswagen in 1986 after he graduated from Tongji University with a major in industrial automation. From 1986 to 2001, he held various positions in the company, being in charge of product development for models such as the Santana 3000, Passat and Polo.
He replaced Chen Zhixin as general manager in October, 2007.
During his tenure, Liu committed himself to strengthening the research and development of more localized products. With the launch of the Lavida sedan and the Passat Lingyu, which were designed for Chinese consumers, the company boosted sales and increased market share.
Shanghai Volkswagen ranked first among all car makers in China last year with 729,007 vehicles sold.
It confirmed the deaths of General Manager Liu Jian and three other employees in Jiuquan City where the car manufacturer was running a promotional campaign for dealers.
Shanghai Volkswagen said it had set up an emergency panel to cooperate with the local authority to investigate the accident.
It refused to disclose the make or model of the car involved or if Liu was driving.
The company's operation and service to customers would not be affected by the tragedy, it said.
Liu's car collided with a truck and caught fire, according to a Beijing-based newspaper citing someone said to be taking part in the promotional campaign. The accident happened 2 kilometers from a toll station near Guazhou City.
Liu, 46, joined Shanghai Volkswagen in 1986 after he graduated from Tongji University with a major in industrial automation. From 1986 to 2001, he held various positions in the company, being in charge of product development for models such as the Santana 3000, Passat and Polo.
He replaced Chen Zhixin as general manager in October, 2007.
During his tenure, Liu committed himself to strengthening the research and development of more localized products. With the launch of the Lavida sedan and the Passat Lingyu, which were designed for Chinese consumers, the company boosted sales and increased market share.
Shanghai Volkswagen ranked first among all car makers in China last year with 729,007 vehicles sold.
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