Enhancing freshness
Print Edition
ALIBABA’S logistics affiliate Cainiao Network said it aims to set up 100 fresh food warehouses at county level dispatch centers around China to help connect rural agricultural products with online shoppers.
The first of its kind was unveiled in Wugong County in Shaanxi Province to help local farmers sell agricultural products through online vendors.
It will leverage existing warehouses and also consider setting up new delivery facilities close to product place of origin over the next two years.
Online fresh food vendor Yiguo, with Alibaba’s Tmall as a major stakeholder, has set up fresh food warehouses in 19 cities to help ensure freshness and improve delivery.
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