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June 26, 2010

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Joining the fight

TCL Corp has launched its online shop to compete with leading retailers Suning and Gome as well as e-commerce players 360buy and Taobao.

The TV maker aims to ride on China's booming online shopping market and leverage its advantages in logistics to become a major retailer in the electrical appliances market, company officials said.

The sales volume in China's online home appliance market reached 3.55 billion yuan (US$520 million) in 2009, a surge of 111.31 percent from a year ago.

 

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