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Consumer confidence climbs in Shanghai
By Wang Yanlin |
January 7, 2013, Monday
|
Online Edition
Online Edition
CONSUMER confidence in Shanghai picked up in 2012 from a year earlier due to a recovering economy and better services provided in the city, a survey showed today.
The Index of Consumer Sentiment increased to 70.12 last year from 68.89 in 2011, indicating more consumer confidence and better consuming experiences among local residents, said survey compiler Shanghai University of Finance and Economics.
A reading above 50 means optimism or positive sentiment.
The quarterly survey started in 2007 when China's economy was red-hot. The index reached its record high of 70.89 that year and then plunged to its lowest level of 65.85 in 2009 amid the global financial crisis.
The survey said female consumers in Shanghai showed stronger confidence (70.78) than male respondents (69.16), and consumers aged between 20 and 29 were the most satisfied with their consuming experiences (72.84), with those between 60 and 70 were the least satisfied (68.65).
Xu Guoxiang, program leader and director of the university's Applied Statistics Research Center, said the rise was a positive sign for future consumption in Shanghai.
"As the country aims to double people's incomes by 2020 from 2010, we expect there is big room for Shanghai consumers to get better products and better services," Xu said.
The Index of Consumer Sentiment increased to 70.12 last year from 68.89 in 2011, indicating more consumer confidence and better consuming experiences among local residents, said survey compiler Shanghai University of Finance and Economics.
A reading above 50 means optimism or positive sentiment.
The quarterly survey started in 2007 when China's economy was red-hot. The index reached its record high of 70.89 that year and then plunged to its lowest level of 65.85 in 2009 amid the global financial crisis.
The survey said female consumers in Shanghai showed stronger confidence (70.78) than male respondents (69.16), and consumers aged between 20 and 29 were the most satisfied with their consuming experiences (72.84), with those between 60 and 70 were the least satisfied (68.65).
Xu Guoxiang, program leader and director of the university's Applied Statistics Research Center, said the rise was a positive sign for future consumption in Shanghai.
"As the country aims to double people's incomes by 2020 from 2010, we expect there is big room for Shanghai consumers to get better products and better services," Xu said.
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