Fair predicting buyer bonanza
OFFICIALS are expecting more buyers at the 20th East China Fair next week as the global economy recovers.
The fair, the country's largest regional trade fair, opens on Monday and runs through to next Friday at the Shanghai New International Expo Center.
Jiang Xuegen, one of the organizers, said exhibitors had high expectations this year.
"It is a special year when the global economy seems to be retreating from the financial crisis. Also, the event is held right before the World Expo, which offers many new opportunities," Jiang said.
The organizers are launching a series of new programs this year which will include fashion shows using the latest fabric technology and featuring the work of Chinese designers and a show where toy makers can display their products on stage.
Meanwhile, the Shanghai Commission of Commerce said the local government would select some manufacturers at the fair to produce licensed souvenirs for the World Expo.
The annual fair is supported by the Ministry of Commerce and co-sponsored by six provinces (Zhejiang, Jiangsu, Anhui, Fujian, Jiangxi and Shandong), and three cities (Shanghai, Nanjing and Ningbo).
Organizers said the scale of the fair would be almost the same as last year. There will be 5,310 standard booths in an exhibition area of 103,500 square meters with four major exhibition areas - garments, home textiles, interior design items and consumer goods.
"The supply of booths is short of demand this year, quite different from the situation last year," Jiang said. "It makes us optimistic about the number of buyers to come this year."
Despite the downturn, last year's fair still attracted 20,000 overseas visitors from 145 countries and 30,000 domestic visitors, with exports valued of US$2.24 billion.
The fair has expanded the presence of foreign traders this year with more than 165 registering to take part.
The fair, the country's largest regional trade fair, opens on Monday and runs through to next Friday at the Shanghai New International Expo Center.
Jiang Xuegen, one of the organizers, said exhibitors had high expectations this year.
"It is a special year when the global economy seems to be retreating from the financial crisis. Also, the event is held right before the World Expo, which offers many new opportunities," Jiang said.
The organizers are launching a series of new programs this year which will include fashion shows using the latest fabric technology and featuring the work of Chinese designers and a show where toy makers can display their products on stage.
Meanwhile, the Shanghai Commission of Commerce said the local government would select some manufacturers at the fair to produce licensed souvenirs for the World Expo.
The annual fair is supported by the Ministry of Commerce and co-sponsored by six provinces (Zhejiang, Jiangsu, Anhui, Fujian, Jiangxi and Shandong), and three cities (Shanghai, Nanjing and Ningbo).
Organizers said the scale of the fair would be almost the same as last year. There will be 5,310 standard booths in an exhibition area of 103,500 square meters with four major exhibition areas - garments, home textiles, interior design items and consumer goods.
"The supply of booths is short of demand this year, quite different from the situation last year," Jiang said. "It makes us optimistic about the number of buyers to come this year."
Despite the downturn, last year's fair still attracted 20,000 overseas visitors from 145 countries and 30,000 domestic visitors, with exports valued of US$2.24 billion.
The fair has expanded the presence of foreign traders this year with more than 165 registering to take part.
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