Cyber Monday sales increase
Print Edition
US online retail sales showed healthy gains on “Cyber Monday,” a key kickoff for online shopping for the holiday season, surveys showed.
According to the Adobe 2014 Digital Index, US online sales came in at US$2.65 billion, up 16 percent from 2013.
Adobe said the top-25 retailers, who each generated US$30 million or more on Cyber Monday, saw online sales rise by 25 percent and took in nearly US$1.8 billion.
Consumers saw the highest discounts of 23 percent in the early morning hours and more than half of online sales came in outside of normal working hours.
“The early birds caught the worms on Cyber Monday, with shoppers getting the steepest discounts in the early morning hours,” said Adobe’s Tamara Gaffney.
A separate survey by IBM Digital Analytics showed online sales up 8.5 percent compared with a year ago. The survey found mobile devices accounted for 41 percent of all online traffic on Cyber Monday, an increase of 30.3 percent. Mobile sales accounted for 22 percent of the total.
IBM said the average order was US$124, down 3.5 percent from last year, suggesting consumers are shopping for bargains.
- About Us
- |
- Terms of Use
- |
-
RSS - |
- Privacy Policy
- |
- Contact Us
- |
- Shanghai Call Center: 962288
- |
- Tip-off hotline: 52920043
- 沪ICP证：沪ICP备05050403号-1
- |
- 互联网新闻信息服务许可证：31120180004
- |
- 网络视听许可证：0909346
- |
- 广播电视节目制作许可证：沪字第354号
- |
- 增值电信业务经营许可证：沪B2-20120012
Copyright © 1999- Shanghai Daily. All rights reserved.Preferably viewed with Internet Explorer 8 or newer browsers.
