Fair sets aside space for online traders
RISING e-commerce trading has prompted the East China Fair, the country’s biggest regional trade show, to set aside an exhibition area for such traders for the first time in its 26-year history, fair organizers said yesterday.
“It is a response to the rising number of online purchases,” said Zhang Weimin, chief of the fair’s executive office under the Shanghai Commission of Commerce.
“The fashion of people buying foreign products direct online has nurtured a group of e-commerce traders, which should be included in the fair because they represent the future.”
There was no immediate data for sales of “haitao,” or direct online purchases of overseas products. But e-commerce in Shanghai grew 21.4 percent from a year earlier to 1.64 trillion yuan (US$251 billion) in 2015, or 3.9 times the figure in 2010.
“We will host a series of events including a forum on cross-border e-commerce during the fair,” Zhang said.
According to a recent report by the commission, Shanghai’s imports of consumer goods jumped 20.8 percent annually in the past five years to US$42.4 billion in 2015.
The five-day fair will start on March 1 at the Shanghai New International Expo Center in the Pudong New Area. Of the 115,000 square meters of booths, 6,000 square meters have been allocated for overseas exhibitors.
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