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July 21, 2016

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Chinese brands lead smartphone sales

CHINESE smartphone brands, including Huawei, Oppo and Vivo, posted double-digit growth in the second quarter, compared with a 3.2 percent year-on-year rise in sales globally, a report said yesterday.

The combined sales of Chinese brands hit 139 million units, up 13.8 percent year on year. The high growth rate of Chinese brands is set to remain in the third quarter, according to market watchers.

Comparatively, sales of overseas brands grew slowly and even fell.

Huawei’s sales grew 7.4 percent to 29 million units, cementing its No. 3 ranking globally. Sales of Oppo and Vivo jumped about 15 percent in the second quarter.

The global smartphone sales hit 320 million units in the second quarter, led by the top-five market leaders Samsung with a 24.5 percent share, Apple with 15.1 percent, Huawei with 9.2 percent, Oppo with 5.6 percent and LG with 5.4 percent, according to TrendForce, a Taiwan-based research company.

Sales of iPhones in May shed 1.2 percent year on year in China’s mainland after they fell 26 percent in the first quarter from a year earlier, said Hong Kong-based market researcher Counterpoint Research.




 

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