E-book reader now cheaper
By Zhu Shenshen |
July 12, 2011, Tuesday
|
Print Edition
Print Edition
SHANDA Entertainment said yesterday it had cut the price of e-book reader Bambook by half, after market leader Hanwang Technology Co's slashed the price of its e-book readers by 40 percent on average in May.
Shanda's move suggests that Chinese e-book reader vendors plan to cash in through online content rather than hardware sales, industry insiders said.
Bambook, with a 6-inch e-ink screen, Wi-Fi and 3G connection and Shanda's online literature website, now costs 499 yuan (US$76), compared with the original price of 998 yuan. Meanwhile, users who buy online books worth 499 yuan on Shanda's Website can get a free Bambook, according to Guo Zhaohui, chief executive of Shanda Guoke, a subsidiary of Shanda.
Shanda's move suggests that Chinese e-book reader vendors plan to cash in through online content rather than hardware sales, industry insiders said.
Bambook, with a 6-inch e-ink screen, Wi-Fi and 3G connection and Shanda's online literature website, now costs 499 yuan (US$76), compared with the original price of 998 yuan. Meanwhile, users who buy online books worth 499 yuan on Shanda's Website can get a free Bambook, according to Guo Zhaohui, chief executive of Shanda Guoke, a subsidiary of Shanda.
- About Us
- |
- Terms of Use
- |
-
RSS - |
- Privacy Policy
- |
- Contact Us
- |
- Shanghai Call Center: 962288
- |
- Tip-off hotline: 52920043
- 娌狪CP璇侊細娌狪CP澶05050403鍙-1
- |
- 浜掕仈缃戞柊闂讳俊鎭湇鍔¤鍙瘉锛31120180004
- |
- 缃戠粶瑙嗗惉璁稿彲璇侊細0909346
- |
- 骞挎挱鐢佃鑺傜洰鍒朵綔璁稿彲璇侊細娌瓧绗354鍙
- |
- 澧炲肩數淇′笟鍔＄粡钀ヨ鍙瘉锛氭勃B2-20120012
Copyright 漏 1999- Shanghai Daily. All rights reserved.Preferably viewed with Internet Explorer 8 or newer browsers.
