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Income from phone video clips set to soar
By Zhu Shenshen |
December 17, 2012, Monday
|
Print Edition
Print Edition
VIDEOS shot by mobile phone may generate over 90 million yuan (US$14.5 million) income in China this year, a 50-percent annual surge, thanks to the popularity of smartphones featuring high-quality cameras, top industry firms said yesterday.
So far this year more than 60,000 mobile-shot videos have been uploaded and an income of over 90 million yuan from online advertisements, sponsorship and mobile subscriptions is expected, market leaders China Mobile and Youku Tudou said during the weekend.
These videos have been viewed by over 40 million people either online or through mobile devices, according to Wu Zheng, vice president of Youku Tudou.
"It's a new opportunity for people to become directors without worrying how to broadcast and promote (the videos)," said Wu.
Content providers can provide 20-25 percent of Youku Tudou's total income, according to Wu.
Li Yue, China Mobile's president, has said mobile video has become a unique opportunity for mobile carriers.
The booming sales of smartphones with better cameras have encouraged users to make video clips.
Wacker not in favor of tariffs
Richard Fu
trade
Germany's Wacker Chemie AG, which provides polysilicon for the solar industry, rejects import duties on solar products amid escalating trade disputes between China and the West, Chief Executive Rudolf Staudigl has said.
The US has imposed punitive duties on Chinese solar products and the European Union is also investigating Chinese imports.
China, on the other hand, started to scrutinize polysilicon imports from abroad.
"We at Wacker are rather concerned about this development. We were one of the first to speak out against any kind of protectionism," Staudigl said in Shanghai.
So far this year more than 60,000 mobile-shot videos have been uploaded and an income of over 90 million yuan from online advertisements, sponsorship and mobile subscriptions is expected, market leaders China Mobile and Youku Tudou said during the weekend.
These videos have been viewed by over 40 million people either online or through mobile devices, according to Wu Zheng, vice president of Youku Tudou.
"It's a new opportunity for people to become directors without worrying how to broadcast and promote (the videos)," said Wu.
Content providers can provide 20-25 percent of Youku Tudou's total income, according to Wu.
Li Yue, China Mobile's president, has said mobile video has become a unique opportunity for mobile carriers.
The booming sales of smartphones with better cameras have encouraged users to make video clips.
Wacker not in favor of tariffs
Richard Fu
trade
Germany's Wacker Chemie AG, which provides polysilicon for the solar industry, rejects import duties on solar products amid escalating trade disputes between China and the West, Chief Executive Rudolf Staudigl has said.
The US has imposed punitive duties on Chinese solar products and the European Union is also investigating Chinese imports.
China, on the other hand, started to scrutinize polysilicon imports from abroad.
"We at Wacker are rather concerned about this development. We were one of the first to speak out against any kind of protectionism," Staudigl said in Shanghai.
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