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March 13, 2010

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Lenovo banks on mobile Internet

LENOVO Group expects wireless Internet products to account for up to 80 percent of its sales within five years as it pursues expansion in faster-growing emerging markets, CEO Yang Yuanqing said yesterday.

Lenovo, the world's fourth-largest personal computer maker, jumped into the mobile Internet market in January with the unveiling of a smartphone and two Web-linked portable computers.

"Mobile Internet is very important," Yang said in an interview. "Even today, notebook sales already are higher than desktops. Mobile Internet products are going to be 70 to 80 percent of our sales ... within three to five years."

Yang said Lenovo plans this year to focus on promoting mobile Internet and sales in emerging economies in Asia, Latin America and east Europe.

Lenovo, based in Beijing and Morrisville, North Carolina in the United States, was hit hard by the global crisis, which caused its corporate customers to slash spending. It lost for three quarters before rebounding to a profit in the second half of last year.

Yang said Lenovo's longer-term strategy, dubbed "protect and attack," calls for building up its dominant presence in China. The country accounts for nearly half of Lenovo's global sales but it faces competition from industry leaders Hewlett-Packard Co and Dell Inc, which are creating products tailored to Chinese customers.

In the latest quarter, Lenovo said sales in India and other emerging markets rose 52 percent from a year earlier, ahead of the 13 percent sales growth for the US and west Europe.

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