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NetEase profit up 28%, driven by self-made games
By Ding Yining |
17:14 UTC+8 May 17, 2012
|
Online Edition
Online Edition
NETEASE, China's leading Internet portal and online games operator, said its profit rose 28 percent year on year as earnings from self-developed games increased.
In the first quarter of this year, net income gained 5 percent to 942 million yuan (US$150 million), the Shenzhen-based company said today in a statement.
Revenues from online games climbed 29 percent to 1.8 billion yuan while advertising income rose 13 percent to 143 million yuan.
By the end of last year, NetEase had obtained a 17.8 percent share of the domestic online gaming market, trailing Tencent's 31 percent, according to Beijing-based research firm Analysys International.
Apart from operating Activison Blizzard's "World of Warcraft" game on Chinese mainland, NetEase also runs several other multi-player online games to diversify its revenue stream.
NetEase has also launched a serious of products, including dictionary and note-taking tools for smart phones. Its chief executive officer William Ding said the shift from desktop computers to mobile phones has made a positive impact on their business. He said the company is working on how to integrate online games for desktop computers and mobile devices.
In the first quarter of this year, net income gained 5 percent to 942 million yuan (US$150 million), the Shenzhen-based company said today in a statement.
Revenues from online games climbed 29 percent to 1.8 billion yuan while advertising income rose 13 percent to 143 million yuan.
By the end of last year, NetEase had obtained a 17.8 percent share of the domestic online gaming market, trailing Tencent's 31 percent, according to Beijing-based research firm Analysys International.
Apart from operating Activison Blizzard's "World of Warcraft" game on Chinese mainland, NetEase also runs several other multi-player online games to diversify its revenue stream.
NetEase has also launched a serious of products, including dictionary and note-taking tools for smart phones. Its chief executive officer William Ding said the shift from desktop computers to mobile phones has made a positive impact on their business. He said the company is working on how to integrate online games for desktop computers and mobile devices.
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